MKT-315-RS-T3-Seven-Step-Marketing-Analytics-Process.docx
The 7-Step Marketing Analytics Process
Part I: The 7-Step Marketing Analytics Process Diagram
Directions: For the brand you have selected, complete the diagram below by providing the 7-step process that you would take for marketing analytics. Assume that you have received data based on sales, social media analytics, and digital marketing efforts.
2
1
3
5
4
6
7
The 7-Step Marketing Analytics Process
Part II: Discuss the 7-Step Marketing Analytics Process
Directions: In 100 words or less, describe your opinion on which of the elements is most important and why.
© 2023. Grand Canyon University. All Rights Reserved.
2
image2.png
image1.png
image2.jpeg
PSY-255-RS-T3TraitTheoryWorksheet.docx
Topic 3 Trait Theory Worksheet
Complete any “Big 5” (OCEAN) personality test for free online, refer to the Topic 3 resources for suggestions, and obtain your “Big 5” (OCEAN) personality profile. Using that information, answer the following questions and cite any references accordingly using in-text citations and a reference list in APA format.
1. List your percentile scores for each category as they appear on the site:
Open-Mindedness:
Conscientiousness:
Extraversion:
Agreeableness:
Negative Emotionality:
2. The site producing the scores provides a descriptor for each score. Discuss a sentence or two that particularly stood out to you and explain why.
3. Using at least one current scholarly source (journal article), provide a concise and clear explanation in one to two paragraphs about the potential benefits of using personality testing as a tool for determining an individual’s suitability for employment in a specific job.
4. Using at least one current scholarly source (journal article), provide a clear and concise explanation in one to two paragraphs about the limitations of using personality testing as the sole factor in determining an individual’s suitability for employment in a specific job. Include a discussion on ethical issues that may arise from the use of personality testing in employment decisions.
5. Imagine a scenario where someone unexpectedly gains access to their boyfriend/girlfriend’s test results. In one to two paragraphs, explain why this person may feel a strong urge to review their partner’s results. Discuss potential social and ethical challenges that could arise from this revelation
6. Should we know the personality profiles of our community leaders? In one to two paragraphs, provide a reasoned response, justifying your stance. Discuss the potential benefits and drawbacks for the public in having access to the personality profiles of their leaders.
References
© 2023. Grand Canyon University. All Rights Reserved.
image1.png
MKT-315-RS-T3-Benchmark-Marketing-Plan-Analysis-Marketing-Research.docx
Benchmark – Marketing Plan Analysis – Marketing Research
Directions: Address each of the questions below in the textbox provided.
Part I – Secondary Research
Directions: Using the selected company used in previous topics, go to the IBIS World resource and search for your company and click on the appropriate National American Industry Classification System (NAICS) category. Conduct secondary research using the information provided. You can also use additional sources, such as the company website and trade articles in addition to IBIS World. Write a 150-word summary of your findings.
Part II – Primary Research Plan
Directions: Now that you have completed the secondary research, there will still be gaps and information needed to develop a marketing research plan. You will need to develop a research plan to conduct your primary research. Be sure to include all five steps in the marketing research process.
Include an example of the questions you would use for your questionnaire, survey, or interviews. Be sure the questions are designed so the data you collect will solve your research question. Write a 150-word summary of your findings.
Part III – Practical Use of Marketing Research
Directions: Discuss how you would use the findings of both your primary and secondary research findings to help your organization make decisions. For example, with this information, would you adjust your marketing strategy or tactics or change your target market? Write a 50-100-word summary of your findings.
References: Provide APA-formatted references for all resources you have cited.
© 2023. Grand Canyon University. All Rights Reserved.
2
image1.jpeg
- WE OFFER THE BEST CUSTOM PAPER WRITING SERVICES. WE HAVE DONE THIS QUESTION BEFORE, WE CAN ALSO DO IT FOR YOU.
- Assignment status: Already Solved By Our Experts
- (USA, AUS, UK & CA PhD. Writers)
- CLICK HERE TO GET A PROFESSIONAL WRITER TO WORK ON THIS PAPER AND OTHER SIMILAR PAPERS, GET A NON PLAGIARIZED PAPER FROM OUR EXPERTS
QUALITY: 100% ORIGINAL PAPER – NO ChatGPT.NO PLAGIARISM – CUSTOM PAPER
Looking for unparalleled custom paper writing services? Our team of experienced professionals at AcademicWritersBay.com is here to provide you with top-notch assistance that caters to your unique needs.
We understand the importance of producing original, high-quality papers that reflect your personal voice and meet the rigorous standards of academia. That’s why we assure you that our work is completely plagiarism-free—we craft bespoke solutions tailored exclusively for you.
Why Choose AcademicWritersBay.com?
- Our papers are 100% original, custom-written from scratch.
- We’re here to support you around the clock, any day of the year.
- You’ll find our prices competitive and reasonable.
- We handle papers across all subjects, regardless of urgency or difficulty.
- Need a paper urgently? We can deliver within 6 hours!
- Relax with our on-time delivery commitment.
- We offer money-back and privacy guarantees to ensure your satisfaction and confidentiality.
- Benefit from unlimited amendments upon request to get the paper you envisioned.
- We pledge our dedication to meeting your expectations and achieving the grade you deserve.
Our Process: Getting started with us is as simple as can be. Here’s how to do it:
- Click on the “Place Your Order” tab at the top or the “Order Now” button at the bottom. You’ll be directed to our order form.
- Provide the specifics of your paper in the “PAPER DETAILS” section.
- Select your academic level, the deadline, and the required number of pages.
- Click on “CREATE ACCOUNT & SIGN IN” to provide your registration details, then “PROCEED TO CHECKOUT.”
- Follow the simple payment instructions and soon, our writers will be hard at work on your paper.
AcademicWritersBay.com is dedicated to expediting the writing process without compromising on quality. Our roster of writers boasts individuals with advanced degrees—Masters and PhDs—in a myriad of disciplines, ensuring that no matter the complexity or field of your assignment, we have the expertise to tackle it with finesse. Our quick turnover doesn’t mean rushed work; it means efficiency and priority handling, ensuring your deadlines are met with the excellence your academics demand.
