Business & Finance – Marketing HOMEWORK 2

TCOB Graduate Studies Discussion Rubric
Criteria No Submission
0 points
Novice (Criterion is missing or not
in evidence) 1-13 points
Basic (works towards meeting
expectations; performance needs
improvement) 14-16 points
Proficient (meets expectations;
performance is satisfactory) 17-18 points
Exemplary (exceeds expectations;
performance is outstanding) 19-20 points
Support of Week’s Reading
No Student Submission (0 points)
Does not refer to the readings to support postings
(1-13 points)
Alludes to the readings to support postings
(14-16 points)
Refers to examples from the readings to support postings
(17-18 points)
Provides concrete examples from the readings to support postings;
integrates prior readings in postings
(19-20 points)
Observations No Student Submission (0 points)
Does not integrate personal observations or knowledge;
does not present new observations (1-13 points)
Integrates personal observations and
knowledge in a cursory manner; does not
present new observations
(14-16 points)
Integrates personal observations and knowledge in an accurate way; presents
new observations (17-18 points)
Integrates personal observations and knowledge in an accurate and
highly insightful way; presents new observations
(19-20 points)
Response to Classmates
No Student Submission
(0 points)
Responds in a cursory manner to classmates’
postings (1-13 points)
Constructively responds to classmates’ postings
(14-16 points)
Constructively responds to classmates’ postings; offers
insight that encourages other students to think critically
about their own work. (17-18 points)
Constructively responds to classmates’ postings; masterfully connects the material presented in classmates’ postings to their
responses; encourages classmates to think critically about their own
work. (19-20 points)
Organization, Word Choice, and Sentence
Structure
No Student Submission
(0 points)
Posts are disorganized and information is not presented in a logical sequence; word
choice and sentence structure are not suitable
(1-13 points)
Posts are somewhat disorganized, and information is not
presented in a logical sequence; word choice and sentence structure
are not suitable (14-16 points)
Posts are organized, and information is presented in a
logical sequence; word choice and sentence
structure are suitable; there are a few errors; however,
errors do not affect readability.
(17-18 points)
Posts are organized and information is presented in a
logical sequence; word choice and sentence structure are suitable;
no errors in the response. (19-20 points)
References No Student Submission
(0 points)
Includes no sources to support conclusions
(1-13 points)
Includes 1 outside source to support and enrich the discussion;
Includes 2 or more outside sources to support and enrich the discussion;
sources are properly cited in
Includes 2 or more outside sources to support and enrich the discussion; sources are cited using
APA format; style guidelines are

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